During ad design class this past Thursday our client with Professor Angela indicated their preferences for the campaign to move forward. (They did not see the last image on bottom with bright yellow background and sunglasse with watermelon cuz I neglected to print it out).
- Top row 3rd rough in: blue icy textured background with orange slices. They wanted some work done with HOT? word - someone suggested dripping sweat from word... This rough is part A of teaser ad. Part B is rough 2nd row 3rd one in: same blue icy textured background with popsicle shape and without guilt.
- 2nd row 1st rough on left: plain red background with HotCaliente words.
- Final preferences teammate Susana had images of professional models: Hot female wearing fur-trimmed hood (full face image); and Hot male wearing wet shirt showing his body from waist up. Professor Angela suggested we photograph our own subjects for ad campaign. We got busy trying to figure out who had hot friends and or boyfriends to photograph. I found out Samantha has a hot boyfriend with major biceps!
Other comments for our consideration:
picture of people eating paleta.
fit the paletas on smaller paper simple eg keep costs down by printing on 11x14 or 11x17 and cut paletas out with sheet cut in 2s
keep coupon part of the paletas, include caloric count and sugar (print on front and back sides)
desert hot without do something with texture
volcano texture
inside of chile texture
coca cola facebook is done very well - ck it out.
anthropologie - ck it out?
flash oriented.
play with voice app - coke
Whew - back to the drawing board.
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