Monday, March 14, 2011

Bad ad better final

Doing ad reinforces use of CRAP principles: contrast, repetition, alignment & proximity.  It is now easier to do 1st read: PV Net Educ Center & the the blue horizontal line aids in eye flow to classes enrolling now & then reviewing classes currently offered.  Finally seeing the contact info on bottom.  I brought the logo for organization branding to encourage loyal students to keep coming back to enroll in on-going classes.  I do like the dark black gradient band to draw eye to read left to right.

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